Group Creative Director, Square Hardware.
Job Description
Square Hardware is looking for an experienced, people-first Group Creative Director to lead our in-house creative team. You will manage our multidisciplinary creative team spanning Art Direction, Design, Copywriting, Studio Production, and Design Technology.
You will lead and oversee the creative marketing vision across channels and markets, including product launches, in-market awareness campaigns, landing pages, promotions, packaging, and retail displays.
In this leadership role, you will partner with Product Marketing, Product Management, Hardware Channel Marketing and senior leadership to influence our go-to-market roadmap and determine creative strategies that resonates with our audiences.
You will guide the Hardware Creative team through turning marketing challenges into remarkable creative solutions, and find ways to connect dots and bring stories and ideas to life.
You will report to the Hardware Creative Studio Lead,
You will :
- Establish a creative vision that the team can align around and move toward
- Lead a team of creatives, while creating an inclusive, collaborative, and productive team culture and have a healthy mentality about work-life balance
- Partner with teams to define and prioritize creative projects, balancing strategic investments across creative programs
- Scale the team and its processes to support a growing list of markets and programs
- Oversee creative work and campaigns from strategy to execution across channels to ensure creative excellence and cohesion
- Provide clear feedback and direction to level up the quality and effectiveness of the work being delivered
- Represent hardware as an important member of the global Square Creative Director working group
- Advocate for impactful creative work and the needs of the team with senior leadership and other parts of the organization
Qualifications
You have :
12+ years experience in creative role including 5 or more years leading a creative team and organization focused on consumer or business facing marketing.
Preferably with consumer electronics or hardware devices industry.
- Experience in in-house creative teams; ideally you will have a mix of agency and in-house experience
- A people first, user-centered mindset, and a sensibility for copywriting and design
- Experience defining and differentiating products and brands
- Experience influencing roadmaps and navigating large organizations.
- Experience leading development of integrated marketing campaigns and understand performance-based marketing strategies
- Working knowledge of production and asset creation in print, digital and video workflows
- Experience recruiting, motivating, and managing a team of accomplished creatives
- Curiosity for technology and the ongoing evolution of content creation and distribution
Block, Inc. (NYSE : SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy.
Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services.
With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects.
Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.
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