Media Planner
Who We Are :
160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most.
With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more.
Endeavor is a global sports and entertainment company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences.
The company is comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG;
and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation, sports operations & advisory, event & experiences management, media production & distribution, experiential marketing and brand licensing.
The Media Planner will be responsible for planning and managing media plans that translate clients’ marketing and advertising objectives into strategic, cross-platform media campaigns.
The Media Planner will work with the team to develop and execute plan that are consistent with approved strategies, KPIs, and budgets, and assist in the management of workload across a range of accounts.
This position is an integrated role with an emphasis on digital and performance-based media but also consists of traditional (Print, Radio, OOH, and TV), experiential and lifestyle media as client’s needs dictate.
RESPONSIBILITIES :
Day-to-day steward on all media issues related to assigned accounts
Assist Media Supervisor and Senior Media Planner in the development and execution of all media plans and buys specific to the accounts
Maintain knowledge of client’s business and ensure all media requirements are executed in a timely and accurate manner
Measure and report performance of all digital campaigns and assess against established KPIs
Work with supervisors to enhance understanding of media tools / software, research and media trends
REQUIREMENTS :
3-5 years’ experience
4-year business degree or equivalent in experience and education preferably in Communications, Marketing, or Advertising
Proficient use of Microsoft Office Suite (Word, Excel, Access, Publisher, PowerPoint, and Outlook), use of Keynote a plus
Basic understanding of digital and traditional media channels (print, radio, OOH, TV)
Strong written and verbal communication skills
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do.
As a global company that drives culture, we strive to reflect the world’s diverse voices.
Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Related Jobs
Media Planner
Mentor - Social Media Marketing
Channel Manager Paid Advertising and Social Media
Audience and Social Media Editor