Marketing Director
KATRINA UBELL COACHING LLC
MARKETING DIRECTOR
Are you a strategic and intentional marketing leader with a sharp eye for detail? Do you have a natural artistic flair and creative mindset that allows you to pivot during times of organizational growth?
Are you always up to date with the latest industry trends with a track record of transforming ideas into successful marketing campaigns?
If you're ready to drive growth and make a lasting impact in the lives of women physicians, we want to hear from you!
Our ideal Marketing Director is :
- Investigative : With your natural curiosity and critical thinking skills, you thrive in making data-driven decisions. You approach problems from multiple angles and are not afraid to get to the root of a challenge.
- Creative : What sets you apart is your talent for developing unique and innovative ideas that stand out in any market.
You enjoy experimenting with new concepts and are always on the lookout for fresh inspiration that helps drive creativity in the work of your team.
Strategic : As a master of maximizing results, you anticipate future challenges while balancing short-term gains with long-term success.
With a commitment to diversity and strong networking skills, you make effective decisions that benefit the department and organization.
You are a project manager, big-picture leader, and an asset to any team.
Collaborative : You thrive on collaborating and building strong relationships with people at all levels of the organization.
You recognize the power of teamwork and believe the best solutions come from working together. Your commitment to fostering a positive work culture creates a productive and supportive environment for your team.
Organized : Your meticulous eye for detail shows in everything you do, from catching grammatical errors in copy to launching successful on-brand marketing campaigns.
You take pride in improving efficiencies, processes, and procedures, and excel in juggling competing projects and responsibilities.
Nothing falls through the cracks in your department.
With our recent growth, this is an exciting time to join our team and make a significant impact on our brand's success. Our ideal Marketing Director will have the chance to work in a unique industry at a company that values creative thinking and strategic problem-solving.
Your work will directly impact the lives of our clients, and you'll be a part of a dedicated team that helps others achieve their wellness goals.
RESPONSIBILITIES
The job responsibilities of our Marketing Director include, but are not limited to :
- Develop and execute the company's strategic marketing plan
- Drive lead generation and conversion while managing lead and acquisition costs
- Ensure consistent brand aesthetic and messaging across all channels
- Oversee brand awareness content creation (including social media management)
- Manage and grow new client sales, continuity sales, and live event ticket sales
- Lead, manage, and develop the marketing team
- As a member of the leadership team, work to drive overall company success
- Plan and manage departmental resources and budget
- Collaborate and communicate effectively with cross-functional teams
- Stay informed of industry trends and use them to improve marketing strategies
- Participate in 4 virtual client events, 1 live client event, and 1 annual team retreat
- This is a fully remote, full-time position operating within the U.S. with limited required travel.
QUALIFICATIONS
Required
- 5+ years of marketing operations leadership experience in a small business environment
- 3+ years of experience supporting an online business
- Experience marketing to professional, highly educated women
- Experience leading a remote team
- Experience leveraging social media for marketing purposes
- Bachelor's degree or equivalent work experience
Preferred
- Working knowledge of EOS
- Ad agency or marketing consultant experience
- Experience working with WordPress, Canva, Ontraport or similar
Desired
- Experience with podcast management and leveraging the listenership for marketing purposes
- Experience leading a sales team
THE COMPANY KATRINA UBELL COACHING dba WEIGHT LOSS FOR BUSY PHYSICIANS
We get to help the helpers and take care of a community that always shows up for others. We help not only the doctors themselves but their entire communities and everyone they come in contact with.
When we help doctors take better care of themselves, they can take better care of their patients. We are involved in a higher purpose and making a difference in the lives of others every day.
WHY WORK WITH US?
Katrina Ubell Coaching is a company on a mission to transform lives and make a meaningful and positive impact in the world.
As a marketing leader, you'll have the opportunity to use your skills to help individuals solve a problem they've been struggling with for years and have an impact on the medical community as a whole.
Our fully remote environment provides a supportive and collaborative team of kind, hardworking, and dedicated people who care deeply about each other and our clients.
You'll be working for two women who love their team and clients. We even get together for annual retreats!
Our Core Values are :
- Clear and kind
- Accountable to self, team, and clients
- Lighthearted
Ready for a new challenge? Apply now to lead our strategic marketing efforts as our Marketing Director!
Salary : $120k - $130k
Benefits :
- Qualified Small Employer Health Reimbursement Arrangements (QSEHRA)
- 401k with employer match
- Technology and Coaching reimbursements
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