Executive Marketing
We are looking for a Marketing Executive who will lead our company's marketing strategy and execution. As a successful candidate, you will be responsible for developing and implementing marketing plans that align with our business goals, overseeing and evaluating market research and data analysis, communicating the marketing vision to internal and external stakeholders, and enhancing our company's brand awareness and positioning.
You will also collaborate with our sales team to optimize our pricing strategy and increase our profitability and market share.
Key responsibilities :
- Developing and executing annual marketing plans and budgets that support the organization's vision and mission
- Managing and mentoring a team of marketing professionals, including hiring, training, performance evaluation, and career development
- Establishing and maintaining strong relationships with existing and potential clients, partners, media, and industry influencers
- Creating and delivering compelling marketing materials and presentations that showcase our value proposition and competitive advantage
- Measuring and reporting on the effectiveness and ROI of marketing activities and campaigns, using data-driven insights to optimize performance and identify new opportunities
- Staying abreast of the latest marketing trends, best practices, and technologies, and implementing innovative solutions to enhance our brand awareness and reputation
Software :
- An all-in-one platform for tracking, managing, and optimizing marketing strategies and campaigns (e.i : MarketingCloudFX)
- Customer relationship management (CRM) tool for collecting and analyzing customer data and managing sales pipeline.
- Must be knowledgeable about web analytics to provide insights into website traffic, user behavior, and conversions.
- Must be equipped with social media management tools for scheduling, publishing, and monitoring social media content across multiple platforms.
Skillset :
- Strategic vision and planning ability
- Proficiency in both traditional and digital marketing techniques
- Leadership skills to motivate and guide teams of marketers
- Ability to think critically and solve complex problems
- Expertise in market research, competitive analysis, and trends monitoring
- Excellent communication, organizational, project management, and time management skills
- Ability to generate innovative ideas that increase customer engagement
Experience :
- At least 5 or more years of experience in developing and executing marketing campaigns
- Proficient in using various marketing tools and platforms, such as Google Analytics, Mailchimp, WordPress, etc.
- Strong leadership and communication skills, with the ability to manage a team of marketing specialists
- Creative and analytical mindset, with the ability to measure and optimize marketing performance
- Familiar with the latest trends and best practices in online and offline marketing
- Has experience in marketing physical products
Do not apply if :
- You are not able to meet the required qualifications or technical requirements.
- You are looking for a short-term role (we're in it for the long haul).
- You are not comfortable working in a team.
- You are not able to easily adapt to changes.
We know our success depends on the people who join us. That's why we have a meticulous screening process so we can hire top-notch talent.
Join us by applying directly at https : / / www.southstreetdesigns.com / jobs.
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