Director global marketing
The Opportunity
Our location in Princeton, NJ currently has an opportunity for a Director, Global Marketing . This Director is our product launch lead for all of Abbott Point of Care Products.
As a strategic thought leader and experienced executor, you are responsible for setting the strategy and creating and executing tactical plans for products to ensure their successful global launch.
This includes leading your team to differentiate products among competitors, develop compelling positioning statements, messages, value propositions, pricing, forecasting, and reimbursement options.
You will lead the marketing activities for the team and drive product launches.
Strong leadership and collaboration skills are needed for cross departmental interactions with sales leadership, regional marketing directors, medical affairs, R&D, quality, regulatory, and operations.
For some of our launches, you will also be part of the cross-divisional leadership teams guiding multiple Abbott divisions in partnership with your peers and Abbott corporate public affairs.
Relocation Assistance provided.
What You’ll Work On
Understand the strategic landscape leveraging insights from market research, competitive intelligence, and others.
Lead the development of differentiated value propositions for target segment customers and the development of the right tools and collateral to for commercial team use.
Ensures that the cross-divisional and cross-functional team members work as one team focused on divisional goals while identifying and manages interdependencies.
Facilitate workshops with key stakeholders at all levels of the business as insights are gathered, recommendations are built, and decisions are made.
Establishes a team culture and processes to establish and manage milestones, proactively identify and develop effective plans to mitigate and resolve risk, and ensure transparency throughout the launch efforts.
Delivers proactive, transparent, and effective communications cadence to ensure timely dissemination of information with the executive leadership teams, product core teams, and matrix stakeholders.
As needed, roll up your sleeves to help teams and individuals execute against important deliverables including market or financial analytics and strategy building sessions.
Required Qualifications
B.A., B.S., or M.S. degree preferably in a technical field (e.g., biological or chemical sciences)
Demonstrated track record of success in global product launches, ideally in IVD or medical devices.
Exceptional project management skills, with proven ability to clearly define objectives and priorities, establish milestones, anticipate and mitigate risks, lead cross-functional teams to meet and exceed goals in a dynamic environment, while maintaining strong attention to detail and quick recall.
Demonstrated robust analytical individual skills related to financial modeling, market analytics, ongoing performance the ability to execute independently and through others while maintaining a high-standard of deliverables.
Relentless curiosity proactively anticipating risks; demonstrated ability to uncover hidden (or less obvious) insights, take ownership of problems, resolve ambiguities, exercise sound judgment and independently determine appropriate course of action where precedent may not exist.
An approachable and credible communication style, with exceptional verbal and written communication skills; to keep all levels of the organization informed, engaged and motivated.
Intellectual agility - able to pivot based on shifting priorities and balance multiple projects seamlessly in a fast-paced environment.
Excellent collaboration skills able to navigate complex matrix within the Division and the broader Abbott organization to ensure alignment of priorities and partnership throughout program execution.
Positive attitude, confidence, integrity and professionalism. Initiative and self-motivation; strong work ethic; leadership and team orientation;
strong proactive interpersonal skills with proven ability to work with others; ability to work in a matrixed environment, strong cross-functional management by influence.
Preferred Qualifications
MBA from a top tiered school is preferred
Experience in Sales / sales leadership role
Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life.
Abbott is an Equal Opportunity Employer, committed to employee diversity.
The salary for this role is between $136,000 $272,000
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