Digital Marketing Manager
Digital Marketing Manager
Hub International Texas, Inc.
Austin, TX
Create, oversee PPC and display digital marketing campaigns in Google Ads, Facebook Ads, LinkedIn Ads and Microsoft Ads. Build Pixels, caching, tracking to create retargeting marketing strategies.
Manage, optimize, support and train users for the customer relation management (CRM) system, HubSpot. Setup and maintain the marketing automations and pipelines.
Manage relational databases using SQL to get needed data to drive business and marketing decisions. Manage the content management systems (CMS), WordPress building XML.
Develop landing pages using HTML and CSS and optimize SEO for all pages. Create marketing collateral for the sales teams using Photoshop, Adobe InDesign and Adobe Acrobat.
Build and execute demand generation campaigns to drive qualified leads for sales to hit pipeline targets. Map and Manage content for the buyer’s journey and build valuable content to drive the marketing funnel.
Measure and report the effectiveness of all campaign initiatives and website traffic using data visualization tools such as Tableau, Quicksite, etc.
Command the marketing strategy fundamentals including buyer personas, buying journey, competitive positioning, funnel stages, conversion rates and marketing research concepts.
Must have a Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field. Must also have a Digital Marketing Management diploma.
Must have one (1) year of experience as a Digital Marketing Specialist. Must have one (1) year of experience with HubSpot Marketing Software, Marketing Analytics Tools, Google Ads and Marketing Research Concepts.
Remote work allowed 10-20% of the time.
Department Marketing
Required Experience : 1-2 years of relevant experience
Required Travel : No Travel Required
Required Education : Bachelor's degree (4-year degree)
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Hi, we’re HUB.
In a rapidly changing world, we advise businesses and individuals on how to prepare for the unexpected.
When you partner with us, you're at the center of a vast network of experts who will help you reach your goals through risk services, claims management, and compliance support.
And this gives you the peace of mind that what matters most to you will be protected through unrelenting advocacy and tailored insurance solutions that put you in control.
About HUB International
Headquartered in Chicago, Illinois, HUB International Limited (HUB) is a leading full-service global insurance broker providing property and casualty, life and health, employee benefits, investment and risk management products and services.
From offices located throughout North America, HUB’s vast network of specialists provides peace of mind on what matters most by protecting clients through unrelenting advocacy and tailored insurance solutions.
For more information, please visit hubinternational.
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