Digital Marketing Manager I
Location : New York, New York
Job Type : Contract
Compensation Range : $70 - 74 per hour
Our beauty industry client is looking for a Digital Marketing Manager to be the main support person for their team's two digital managers.
In this role you will provide expert knowledge of social platforms (META, TikTok, Pinterest) and a keen eye for trends as well as a passion reporting and strategy.
You will utilize opportunities to analyze the current state of the brand social and proactively present content plans and ideas and strategy to the larger digital team.
The ideal candidate is a strong digital innovator with a desire to build their social portfolio.
Responsibilities :
- Spriklr account management.
- Copy editing.
- UCG sourcing.
- Maintain brand tone of voice.
- Creation of Instagram stories and graphics using brand templates.
- Plan and promote Instagram lives.
- Create recap reports on social campaigns.
- Work with the larger digital team to ensure all social campaigns are inputted into Traackr.
- Support Digital through trend report across social platforms (META, TikTok, Pinterest, etc).
- Attend all digital meetings and ensure there is a digital note taker.
- Proactively research new creators that fit the Redken Brand.
- Attend brand trainings, work sessions and meetings to stay up to date with social strategies and best practices.
- Recognize and recommend new ways to influence consumers in their purchase decision.
- Alert critical customer complaints to internal Brand teams and assist with problem solving.
- Provide social content and engagement recommendations based on consumer feedback and trends.
- Staying up to date on new social media platforms, tools and best practices.
- Live in the social ecosystem, stay on top of emerging trends in the landscape.
- Follow Brand provided social FAQ documents for launches and key social moments.
- Compose custom responses that clearly address the issue in a way that is understandable by the consumer
Qualifications :
- Experience level : Experienced
- Bachelor's Degree.
- 2-4 years' social media engagement experience.
- Customer obsessed mindset.
- Knowledge and experience with major social media platforms required.
- Able to work in a fast-paced, dynamic environment, both independently and as part of a cross-functional team.
- Must have a sense of urgency with a high degree of flexibility, adaptability, resourcefulness, and responsiveness; willingness to work outside standard hours which includes weekends.
- Report back to internal team to funnel insights into product / experience / content creation strategy.
- High level of organization, attention to detail, clear ability to prioritize and positive attitude.
- Interest in beauty, fashion and / or lifestyle brands.
- Exceptional writing skills.
- Excellent problem-solving ability.
- Proficient in Microsoft applications including PowerPoint, Word and Excel.
- Proficient in InDesign, Photoshop and Canva.
JOBID : 1017420
LI-CELLA
LI-MM3
Equal Opportunity Employer : Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.
If you require a reasonable accommodation to make your application or interview experience a great one, please contact HR.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.
In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
For certain assignments, Covid-19 vaccination and / or testing may be required by Cella's client or applicable federal mandate, subject to approved medical or religious accommodations.
Carefully review the job posting for details on vaccine / testing requirements or ask your Cella representative for more information.
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