Digital Marketing Assistant
Digital Marketing Specialist
Location : Manhattan, NY (Hybrid on-site - 3 days on-site)
Salary : $60,000 - $63,000 annually
Job Overview :
The Digital Marketing Assistant provides administrative support to a digital marketing team. The Digital Marketing Assistant will provide hands-on technical backend support to the Company’s digital marketing efforts.
Looking for a candidate who has backend website development experience.
Responsibilities : Communication
Communication
- Tailors communication to audience’s digital aptitude
- Maintains regular communication between headquarters, internal teams, third party vendors, and retail stores
- Creates reports and presentations to share updates with internal and external Teams
General
- Develops understanding of Digital Retailer program guidelines and their application across digital platforms
- Tracks websites for compliance with provided materials including guidelines, page templates, and tracking codes
- Assist in review and dissemination of guideline infractions on a weekly basis
- Reviews websites on an ad hoc basis for SEO optimizations
- Conducts additional ad hoc audits as needed
- Stays up to date on digital technology and advancements and proposes ways to integrate learnings
- Applies strategic and critical thinking to maintain a solutions-oriented approach
- Independently manages projects and reports on status
Technical
- Supports implementation and maintenance of web solutions on websites
- Implementing and maintaining tracking codes
- Develop deep understanding of Cookie Management regulations and proper implementation on websites
- Explaining technical implementations to clients with various levels of expertise
- Providing technical support and advise clients on an ad hoc basis
- Running monthly page speed tests websites and providing recommendations to improve low scores
Requirements :
- Experience working with iFrames, HTML, CSS, and JavaScript across various website platforms such as Shopify, Wordpress, and custom platforms
- Familiar with website design and SEO best practices such as meta data and schema markup
- Familiar with Adobe Tracking Codes, Omnibug, Tableau, Google Lighthouse / Page Speed Insights, SEMRush, and RavenTools
- Comfortable working with external agencies to QA web content and provide feedback
- Intermediate Excel skills able to perform Vlookups and other basic formulas
- Strong attention to detail
- Strong PowerPoint skills and ability to create high quality presentations
- Demonstrated ability to work as part of a cross functional Team
- Ability to multi-task and manage multiple inter-linked projects simultaneously
- Excellent organization and project management skills
- Strong written and verbal communication
- Autonomous worker that is receptive to feedback to refine skills and quality of work
Minimum Hiring Requirements :
- BA degree
- 2-years related experience
Related Jobs
Digital Marketing Assistant
Planet Technology
New York, NY
Digital Marketing Specialist
Location : Manhattan, NY (Hybrid on-site - 3 days on-site)
Salary : $60,000 - $63,000 annually
Job Overview :
The Digital Marketing Assistant provides administrative support to a digital marketing team. The Digital Marketing Assistant will provide hands-on technical backend support to the Company’s digital marketing efforts.
Looking for a candidate who has backend website development experience.
Responsibilities : Communication
Communication
Tailors communication to audience’s digital aptitude
Maintains regular communication between headquarters, internal teams, third party vendors, and retail stores
Creates reports and presentations to share updates with internal and external Teams
General
Develops understanding of Digital Retailer program guidelines and their application across digital platforms
Tracks websites for compliance with provided materials including guidelines, page templates, and tracking codes
Assist in review and dissemination of guideline infractions on a weekly basis
Reviews websites on an ad hoc basis for SEO optimizations
Conducts additional ad hoc audits as needed
Stays up to date on digital technology and advancements and proposes ways to integrate learnings
Applies strategic and critical thinking to maintain a solutions-oriented approach
Independently manages projects and reports on status
Technical
Supports implementation and maintenance of web solutions on websites
Implementing and maintaining tracking codes
Develop deep understanding of Cookie Management regulations and proper implementation on websites
Explaining technical implementations to clients with various levels of expertise
Providing technical support and advise clients on an ad hoc basis
Running monthly page speed tests websites and providing recommendations to improve low scores
Requirements :
Experience working with iFrames, HTML, CSS, and JavaScript across various website platforms such as Shopify, Wordpress, and custom platforms
Familiar with website design and SEO best practices such as meta data and schema markup
Familiar with Adobe Tracking Codes, Omnibug, Tableau, Google Lighthouse / Page Speed Insights, SEMRush, and RavenTools
Comfortable working with external agencies to QA web content and provide feedback
Intermediate Excel skills able to perform Vlookups and other basic formulas
Strong attention to detail
Strong PowerPoint skills and ability to create high quality presentations
Demonstrated ability to work as part of a cross functional Team
Ability to multi-task and manage multiple inter-linked projects simultaneously
Excellent organization and project management skills
Strong written and verbal communication
Autonomous worker that is receptive to feedback to refine skills and quality of work
Minimum Hiring Requirements :
BA degree
2-years related experience
Full-time
Digital Marketing Assistant
SourcePro Search
New York, NY
SourcePro Search is conducting a search for a motivated Marketing and Communications Technology Assistant for our top-rated global law firm client in their New York office.
The ideal candidate will help oversee the technology platforms and content delivery systems that convey the firm's capabilities and experience across practices, industries, and regions.
The Technology Assistant creates and maintains online content for the firm and serves as a key liaison between the department and firm personnel globally.
The position involves working with the firm’s digital platforms and supporting the creation and management of content on the firm's website.
What You'll Do :
Under the direction of the U.S. Marketing and Communications Manager and in close coordination with the marketing and communications and global business development teams, the Technology Assistant will :
Update and maintain the firm’s external website :
Work closely with the U.S. Marketing and Communications Manager to create and publish website content. Ensure published content flows into the right communications channels.
Liaison with other department functions such as : CRM, graphic design and public relations to publish partner-approved content to the external website, LinkedIn, Twitter and WordPress-based blogs.
Support the creation and promotion of lawyer authored content on the firm’s blogs, website, and social media.
Assist with translating non-technical website needs into technical development requirements.
Assist the U.S. Marketing and Communications Manager in troubleshooting technical issues on the website as well as exploring and testing new features.
Provide best practices and support for search engine optimization (SEO) efforts.
Collect / analyze web analytics to steer content marketing.
Help troubleshoot and maintain integrations that feed the external website with internal biography and HR data.
Assist with special projects associated with the firm’s ongoing brand positioning efforts
Conduct discovery / peer review and develop content strategy with the Manager and members of the Marketing and Communications team.
What You'll Bring :
One to two years of experience in legal or professional services marketing, communications, business development or related field.
Law firm / professional services or marketing experience a plus.
Bachelor’s Degree in Marketing, Communications, journalism, English or related field desired.
Knowledge of and experience with technology platforms, website architecture and modern content management systems; some knowledge of coding a plus but not required.
Knowledge of analytics service platforms, such as Google Analytics, and ability to translate metrics into digestible takeaways.
Experience with the latest iteration of Google Analytics (GA4) a plus.
Ability to quickly learn and utilize esoteric legal concepts in content marketing and brand positioning efforts.
Ability to manage multiple tasks simultaneously while working in a fast-paced, deadline-driven environment
Must be collaborative with the ability to leverage resources and tools to accomplish objectives
Strong written and verbal communication skills
Ability to exercise discretion and maintain confidentiality of sensitive information
Flexibility to work outside regular business hours, including early mornings, evenings and weekends as needed.
Full-time
Digital Marketing Coordinator
The Children's Place
New York, NY
Location : Secaucus, New Jersey
Secaucus, New Jersey
Job Summary :
The Digital Marketing Coordinator will be responsible for the execution, maintenance, and assistance in day-to-day management, execution and reporting of various digital marketing channels.
This position will also responsible for managing digital assets, site updates, promotional alignment across all digital channels, cross functional collaboration and work closely with agency / vendor partners.
The position will report into the Marketing Manager and Digital Marketing Director.
Responsibilities :
Key Accountabilities :
Produce quality work and fulfill on all tasks and projects in a timely manner
Support execution and management across digital channels : Paid Search, Search Engine Optimization (SEO), Affiliate, Paid Social and / or Display
Drive personalization using CRM database to tailor messages by segment and marketing channel
Analyze revenue and new customer acquisition performance
Analyze search trends to inform merchandising & website team of specific product search volume
Monitor performance and recommend changes as needed
Ability to dive into channel accounts and work with agency partners to find efficiencies and / or growth
Work closely with agency / vendor partners to ensure best practices and develop roadmaps for implementing new products and technologies
Ability to develop, manage and analyze on channel reporting
Work with analytics team on ongoing reporting needs such as affiliate publisher and coupon reports, downtracking files, etc
Act as an cross functional liaison and ensure latest promotional updates are received and clearly communicate updates immediately to external partners, while ensuring reflecting accordingly across all digital channels
Assist cross functionally on the development of assets, including submitting creative briefs
Collaborate with the digital team as well as marketing, creative, merchants, operations, IT, legal, and other internal key stakeholders to develop and implement tactics and support online and in-store marketing activities
Education and Experience :
Bachelor’s degree in marketing or related field
Minimum of 1-3 years marketing, retail or agency experience in consumer products preferred
Skills and Behaviors :
Demonstrated ability to work with external agencies and manage day-to-day interactions
Demonstrated ability to work as part of a cross-functional team and willingness to take on responsibilities outside primary job description when necessary
Strong knowledge and understanding of the digital media landscape, relating to retail and / or an industry similar
Proficient in Microsoft Excel, PowerPoint, and Word
Preferred experience in Analytics (i.e. Google Analytics, Adobe / Omniture, Adwords, etc)
Meticulous organization, self-motivated with a flexible approach to the work required
Excellent writing, speaking, and presentation skills
Ability to multi-task in a fast-paced environment, teamwork and relationship building
Ability to work towards multiple deadlines with shifting priorities
Ability to work independently and as part of a team
Full-time
Director digital marketing
GXO Logistics, Inc.
New York, NY
Logistics at full potential.
At GXO, we’re constantly looking for talented individuals at all levels who can deliver the caliber of service our company requires.
You know that a positive work environment creates happy employees, which boosts productivity and dedication. On our team, you’ll have the support to excel at work and the resources to build a career you can be proud of.
Logistics at full potential.
At GXO, we’re constantly looking for talented individuals at all levels who can deliver the caliber of service our company requires.
We know that a positive work environment creates happy employees, which boosts productivity and dedication. On our team, you’ll have the support to excel at work and the resources to build a career you can be proud of.
The Director of Digital Marketing is a critical member of the GXO Communications team. We are looking for a creative, results-oriented Marketer who thrives in a fast-paced environment to develop and execute marketing programs to drive sales and brand equity for GXO.
In this role, you will partner closely with internal business and sales leaders, the Communications team, as well as external agency partners to develop persuasive content and brand campaigns in support of business priorities with measurable results.
Pay, Benefits And More.
We are eager to attract the best, so we offer competitive compensation and a generous benefits package, including full health insurance (medical, dental and vision), 401(k), life insurance, disability and the opportunity to participate in a company incentive plan.
What you’ll do on a typical day :
Develop and execute integrated marketing campaigns in support of regional go-to-market, brand and growth objectives
Lead the design and execution of the go-to-market marketing strategy in the U.S.
Develop content marketing strategy and engaging content with persuasive storytelling across multiple formats and channels, including marketing campaigns, social media, website, email, video, case studies, etc.
Deliver the vision and content strategy for GXO’s website (gxo.com) to articulate GXO’s value proposition to key audiences, including customers, prospects, investors and employees
Identify and manage brand partnerships and media sponsorship opportunities
Assess positioning relative to trends and competitors to identify white space opportunities for growth and differentiation
Actively collaborate with Sales, Solutions, Operations teams and other functional leads to identify opportunities for growth, build selling stories, support planning and program execution
Manage external media, content and agency relationships
Align business teams on relevant programs and strategies
Leverage data and analytics to uncover insights to inform strategy, content / campaign creation and optimization
Summarize and communicate campaign impact, lessons learned and incorporate learning into future campaigns
Act as internal subject matter expert and thought leader for all aspects of digital marketing to raise the level of strategic thinking and marketing creativity and ensure we are utilizing current techniques and tools to maximize the impact of our marketing efforts
What you need to succeed at GXO :
Bachelor’s degree or equivalent related work or military experience
10+ years of digital and marketing experience
B2B marketing experience
Campaign development experience across all marketing channels, with deep digital marketing expertise
Content marketing strategy and development expertise
Knowledge of website management, SEO and analytics tools
A positive can do’ attitude, proactive and motivated, takes initiative
A passion for creative storytelling, including writing and developing engaging content
Integrated marketing experience, including media, sponsorships, print and event marketing
Email marketing experience
Full-time
Digital marketing manager
Yieldify logo
New York, NY
Key responsibilities
Contribute to and execute the global marketing strategy to increase qualified inbound lead generation
Plan and drive execution of marketing campaigns in product marketing, field marketing, website, SEO, PPC, social media, events and email, in collaboration with the Director of Marketing
Monitor, report and assess performance of marketing campaigns against KPIs and ROI
Create, and oversee freelancer development of, content for use in product marketing, sales collateral, SEO articles, PPC adverts, social media posts, landing pages and emails
Maintain and update the Yieldify website via WordPress in collaboration with internal teams
Monitor website performance and contribute to new strategies to increase inbound lead generation
Identify market trends and insights, and optimize performance based on those insights
Manage Hubspot CRM, ensuring the business keeps accurate data in line with GDPR
Demonstrate strong analytical ability to evaluate the end-to-end customer experience of Yieldify audiences across multiple channels and touch points
Collaborate with and manage agencies and other vendor partners
Qualifications
We’re looking for someone with :
5+ years’ B2B martech experience with a track record of driving growth through digital marketing
Extensive marketing experience, with skills across organic, paid and event channels
Exceptional written and oral communication skills
Experience using marketing tools including HubSpot CRM, Ahrefs, WordPress, Google Analytics, Google Ads, Google Search Console
Bachelor’s degree
Team player with excellent stakeholder management skills to drive projects
Ability to prioritize and implement multiple projects and meet strict deadlines
Salary Range : $50k - $58k
Additional Information
When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services.
Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions.
We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements.
Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.
Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC :
Culture :
DE&I :
CSR :
Life at Epsilon :
Great People Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly.
If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.
Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.
LI-SJ1
REF197513A
Full-time