GG Homes | IBuySD Jobs (1)

Digital Marketing Specialist Do you have a passion for paid search (SEM / PPC) and have agency experience? Have you managed $100k+ / month? We are one of the largest house buyers in the US and also run a marketing agency for other house buyers across the US. The successful candidate will be friendly, competitive and have a desire to question the status quo. An analytical mindset coupled with a creative flair is a must for this role along with the willingness to take a risk. The overall purpose of this role is to support the team’s growth in implementing the PPC strategy for a range of entities. Responsibilities : Create, maintain, and optimize paid search campaigns across Google and Bing including : Keyword Research & campaign building Ad Creation and Testing Quality Score Improvements Bid Management and optimization Conversion Optimization and Tracking Budget management to maximize sales Reporting and ROI tracking Management reporting & recommendations Essential Experience : Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience. At least 5 years’ experience in the area of pay per click (PPC) on Google & Bing within a competitive industry / space 2+ years experience a an agency managing PPC for multiple accounts or working for a large enterprise with budgets over $100k / month A strong sense of urgency and commitment to get the job done quickly and with high quality Strong command of tracking and analytics You are good with spreadsheets and numbers Analytical, forensic approach to campaign analysis, site review, and strategy building. Strong analytical and numerical skills you see patterns easily Ability to prioritize and organize workload The responsibilities are many, various, and not limited to those written in this document