eClerx Jobs (2)

Summary We’re hiring a Digital Marketing Manager to help us build awareness and drive growth through the power of digital marketing. Reporting to the CMO and working closely with sales teams, subject matter experts, and industry marketing managers, you will be responsible for developing and executing digital marketing strategies to help the company achieve its business goals. This includes planning and managing owned and paid social media, SEM, and SEO campaigns, developing and optimizing website content, and creating new digital marketing channels to amplify experiences for our customers. Key Responsibilities Ensure a high standard of presentation, functionality, and visibility on all digital platforms including our website, social media platforms, search engines, email, and other 3rd party digital sites Plan, develop, schedule, and manage content strategy and execution for social media, email campaigns, and website; content includes digital case studies, white papers, news articles, eBooks, videos, interactive demos, infographics, video testimonials, and email templates Develop and execute digital marketing campaigns Execute SEO / SEM strategy Work closely with our internal site developers and outside agencies to implement SEO optimizations Work with internal stakeholders and agency partners to create digital media plans to drive brand awareness and engagement, create demand and generate leads Continuously evaluate and refine customer touchpoints across multiple digital channels Planning and orchestrating digital webinar event planning and execution Responsible digital asset management Create weekly / monthly / quarterly marketing newsletters updating company employees on our marketing and sales enablement initiatives Optimize the use of marketing automation including lead nurturing and scoring and ensure we realize the full potential of our marketing systems Measure and report on the performance of all digital marketing programs and owned channels to optimize spend and performance based on insights Create sales enablement digital tools and artifacts to support sales teams’ sales efforts Lead optimizations and training of our digital sales tools including email tools and Salesforce Eligibility Requirements Proven digital marketing experience preferably in B2B marketing Social media marketing experience A proven track record in digital marketing Ability to think strategically and tactically Strong knowledge of paid and organic search Experience in managing external digital marketing agencies Excellent knowledge of Hubspot, WordPress, Google Analytics, Salesforce Strong analytical and reporting skills Collaborative work style Able to manage multiple priorities across multiple campaigns Self-starter, able to work autonomously Good to have - Knowledgeable and experienced marketing to buyers in multiple industries Experienced and knowledgeable about B2B digital marketing, data, and analytics services and solutions Copyediting and / or copywriting skills Experience with Adobe suite of creative products including InDesign Experience working within Figma and other digital design tools Powerpoint extraordinaire LI-NP1 In the US, the target annual base salary for this role is $60,000-$80,000. Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors. #LI-NP1

Summary We’re hiring a Marketing Manager to help us build a world-class marketing organization while promoting the eClerx Digital brand and our services across multiple industries in multiple geographies. Reporting to the CMO and working closely with sales teams and agency partners, you will be responsible for strategic B2B marketing planning and execution for industry-specific services and solutions. You will develop and execute integrated marketing programs to support all stages of the marketing and sales lifecycle as good building targeted account-based marketing programs. Key Responsibilities Engage effectively with internal stakeholders to build and maintain an effective marketing strategy to support growth goals for specific industries, services, and solutions Design integrated data-driven multi-channel marketing programs ensuring they operate with maximum efficiency, making the most of available resources Develop account-based marketing campaigns, working with account managers to identify opportunities and the means to reach them Develop and manage an ongoing content marketing and production strategy to support various programs. Content includes case studies, white papers, news articles, eBooks, videos, interactive demos, infographics, video testimonials, email templates, sales playbooks and battle cards, and PowerPoint presentations Participate in managing content creation for RFP pitch and presentation development Responsible for industry-specific event planning, content creation, reporting, and budgets Create sales enablement tools and artifacts to support sales teams with sales efforts Execute programs in collaboration with internal teams and agency partners Standardize and tune repeatable, scalable automated marketing processes such as lead nurturing to maximize campaign outcomes Produce program analysis and insight to track KPIs against goals Manage and report on the allocated budget Eligibility Requirements 5+ years’ B2B marketing experience Experience in planning and executing digital marketing activities both owned and paid across SEO, SEM, Social, email, and website A proven track record in multi-channel lead and demand generation program development and execution Ability to pivot between high-level strategic thinking and tactical execution Data-driven thinker and decision maker Confident engaging with and influencing stakeholders at all levels Experience managing a substantial budget Comfortable with martech (Salesforce, Hubspot, Google Analytics) Self-starter, able to work autonomously; aggressive in meeting deadlines and timelines Highly organized with excellent attention to detail Good to have - Experience working across industries / verticals Experienced and knowledgeable about digital marketing, data, and analytics services Experience setting up and running account-based marketing programs Copyediting and / or copywriting skills Powerpoint extraordinaire In the US, the target annual base salary for this role is $70,000-$80,000. Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors. LI-NP1