Digital Marketing Manager
BravoTech
Dallas, TX
Contract to hire position in Dallas (Deep Ellum area).
Hybrid : in office 20-50% as needed for meetings
Responsibilities :
Strategic creation and execution of successful digital demand and lead generation campaigns from start to finish in advance of deadlines across all channels (email, digital, print, and events)
Strategize with Sales leadership on marketing needs
Report on metrics and effectiveness of content approaches and design.
Support sub-contractors and external vendors for campaign questions and needs
Support industry partnerships and events, and the Sales team's collateral and presentation needs
Identify and analyze competitors
Prepare report and sales data
Support sales enablement and sales teams with content to drive top funnel development
Website & social media updates as needed (Wordpress, Medium, etc.)
Stay up-to-date with the latest design trends and customer challenges in order to build a more effective brand and design approach
Work closely with senior leaders, marketing teammates, and other departments to create effective campaign strategies that articulate core benefits properly and consistently Requirements :
10 years professional experience overall
2+ years’ experience in B2B ABM / Content marketing with a technology services or consulting firm.
Bachelor’s or Master’s in marketing, communications, design or related discipline
Proven work experience in graphic design and digital marketing with at least 7 years in a management role in B2B marketing space for a technology services company
Strong communication skills
Excellent grammar, punctuation and spelling skills
Technical aptitude for configuring and implementing software from analytics, CRM, web development, and graphic design
Experience / consistent performance in deadline-oriented environment due to tight time restraints and volume of work
An uncompromising approach to hitting deadlines
Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of traffic, leads and sales
20-50% time in office
Temporary